So Money - Episode 271

Terri Trespicio

Branding Strategist

Today’s guest is a branding strategist who coaches experts, visionaries, entrepreneurs and businesses to garner the attention they want for themselves and their brands.  She is also a speaker, storyteller and on-air talent who just delivered her first TED talk at TEDx in Kansas City this past summer. And I LOVE what she had to say in her TED Talk– that this pressure to “search for passion” is a bunch of baloney! We’re going to talk about that.

Prior to that for nearly a decade she served as a senior editor at Martha Stewart’s Whole Living magazine and hosted a live, daily show by the same name on Martha Stewart Living Radio on Sirius XM.  Terri continues to be a face in the media appearing on national shows like the TODAY show, Dr. Oz, The Early Show among many others. She is also host of her own show, Solopreneur on the Grant Cardone Network as well as a podcast by the same name.  She is also the author to her e-book “Take the Work Out of Networking”  Plus a little fun fact, Terri is a stand-up comedian who showcases her talent in venues across New York City.

Three takeaways from our time together:

  1. When it comes to negotiating, why it’s more helpful to think of your “value” and not your “worth.”
  2. As an entrepreneur, what Terri identifies as the “ultimate luxury.”
  3. Why you need to stop calling yourself a freelancer.

If you’d like to learn more about Terri, visit her website and follow her on Twitter @TerriT.

One of my favorite quotes from the interview: “My worth is separate from what someone pays me.” – Click to Tweet

You might also like to hear…

  • Selena Soo, Business Coach and Founder of S2 Groupe
  • Dorie ClarkMarketing Strategy Consultant, Speaker and Author
  • Seth Godin, Best-Selling Author and Blogger

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