EP. 936

Christina Stembel

Founder, Farmgirl Flowers

September 9, 2019

“I hear all the time, people are like, ‘you’re so lucky you get to do what you love.’ And I’m thinking, ‘okay, I do get to do what I love…but that’s building a business and scaling a business. It’s not playing with flowers.’” – Christina Stembel, Farmgirl Flowers

Ever have an underwhelming experience ordering flowers online? I’ve had many and our guest today became committed to fixing that problem and has created a multimillion dollar business. Welcome to So Money® everybody. I’m your host Farnoosh Torabi. Christina Stembel knew she always wanted to start a company, living in San Francisco where it seems like everyone has a successful startup. She was constantly brainstorming ways to disrupt old industries.

Eventually, she found herself with a million-dollar idea. Flower delivery. It was a rough start, unable to raise any money, Christina bootstrapped her company, starting with $49,000 in savings. Thanks to her drive and determination, she was able to weather the trying times, and there were many, to grow Farmgirl Flowers into a 23-million-dollar business. That’s how much they made last year in revenue; $23 million from flowers and Christina has her sights set on growing this to a billion-dollar company.

Learn more about Christina and Farmgirl Flowers on their website: https://farmgirlflowers.com/ and connect with them on Twitter @farmgirlflowers and on Instagram @farmgirlflowers

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